With new platforms surfacing regularly and long-form text seeming like an outdated way to get information, is blogging even relevant anymore? If this is a question you’ve been asking yourself as you try to determine if you should be blogging for your business, the short answer is, yes, blogging is still relevant and it is […]

Knowing what you should be doing in your business is important, but isn’t it also important to know what NOT to do? As a business owner, you may only have time to do the bare minimum when it comes to managing your social media. Although, if there was a list of things to avoid if […]

When you are faced with any sort of problem or difficulty, and you are unsure of how to solve it, what is the first thing you do? If your answer is “Google it,” join the club. According to HubSpot, “89% of B2B buyers and 81% of online shoppers do the same.” This makes your website’s […]

In years past, conversations around the Instagram algorithm consisted of a lot of hearsay and not much data. Although recently, Instagram has provided more and more insight into how the algorithm itself actually works. This allows personal, business, and creator accounts to have a better understanding of what the algorithm is and how to work […]

Are you a small business that wants to build connections with your customers and is looking to find your place in your community?  Whatever industry your small business is in, building a good rapport with your customers starts with one thing: trust.  Many small businesses overlook the benefits that a well-planned social media strategy can […]

Email etiquette is a small thing that goes a long way in the business world. Whether you’re in a corporate setting, running your own business, or somewhere in between, learning and then executing a professional email can set you apart from other partners, prospects, and/or clients. When you sit down to write an email, erring […]