Posts in Category - Business

The Biggest Mistakes Your Business Can Make On Social Media

The Biggest Mistakes Your Business Can Make On Social Media

Knowing what you should be doing in your business is important, but isn’t it also important to know what NOT to do? As a business owner, you may only have time to do the bare minimum when it comes to managing your social media. Although, if there was a list of things to avoid if […]

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How Using Google Can Level Up Your Business

How Using Google Can Level Up Your Business

Google has become the ultimate search engine for both mobile and stationary devices. According to HubSpot, Google has over 70% of the search engine market share. So much so that “Google it” has become the term for looking something up online, whether you’re actually using Google or not. These days Google is so much more […]

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The What, Why, Who, and How to Blogging for Your Business

The What, Why, Who, and How to Blogging for Your Business

First of all, what is a blog? According to HubSpot, “A blog post is an article, news piece, or guide that’s published in the blog section of a website.” A blog post usually is educational and seeks to answer a question or cover a specific topic. Depending on the content you’re covering, a blog post […]

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How to Complete Your Mid-Year Business Check-In

How to Complete Your Mid-Year Business Check-In

It’s hard to believe that we’re nearly halfway through 2021. With COVID-19 precautions dying down and life feeling a little more “normal,” everyone and everything seems to be trying to catch up from last year’s lockdown. Therefore, this year may be more important than ever to do a mid-year check-in with yourself, your business, and […]

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5 Strategies to Spring Clean Your Business

5 Strategies to Spring Clean Your Business

Spring is officially here. As we start to tidy up our homes, dust off the patio furniture, and prep both our indoor and outdoor spaces for the new season, what about our workspaces? Whether you’re still working from home or you’re back in the office, spring cleaning your workspace could be the refresh you and […]

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How to (Continue) Working From Home Like a Pro

How to (Continue) Working From Home Like a Pro

It’s official. Many of us non-essential workers have been officially working remotely for over a year now.  This mile marker is one none of us saw coming. Although, when it comes to working from home, do we really want it to end? According to the Pew Research Center, they surveyed over 10,000 U.S. adults and […]

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3 Reasons Why Your Email List Is Your Secret Weapon (Or Should Be)

3 Reasons Why Your Email List Is Your Secret Weapon (Or Should Be)

Do you want instant access to the one place where all of your customers are? If you’re a business owner, your initial reaction is probably, "absolutely, yes!"  The one place where all your customers are is on their phones. And the thing that connects their apps, accounts, and other services, is their email address. With […]

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Social Media Advertising is the Future of Advertising

Social Media Advertising is the Future of Advertising

Social media advertisements can date back to the early 2000s, and advertisers around the world have been creating and using them ever since. Although, as an entrepreneur or small business owner, are you? Taking on traditional advertising as a business owner can be overwhelming enough, but then add in social media management and social media […]

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Are Blogs Dying?

Are Blogs Dying?

As social media continues to shift and new platforms come into play as fast as they die, are blogs one and the same?  Blogging first started in the late ’90s and has built popularity over the last two decades. With the changing times, blogs aren’t dying, they are evolving.  Blogs are a long-term lead generation […]

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5 Reasons Why You Should Be Outsourcing Your Marketing Department

5 Reasons Why You Should Be Outsourcing Your Marketing Department

One of the biggest things that 2020 reminded us of was the scarcity of time. Whether it’s with our loved ones or in our businesses, we must use the time we have to our fullest potential. As a business owner, you are doing that every single day. You’re simultaneously impacting the people and community around […]

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