Posts in Category - Facebook

What Social Media Platforms Should Your Business Be On?

What Social Media Platforms Should Your Business Be On?

It’s not 2015 anymore. The OG media giants – Facebook, Twitter, Instagram, and Snapchat – used to be the only social platforms you had to worry about to reach your audience.  Although, as more platforms and services become available to the public, where does that leave your business? How do you know which social media […]

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Social Media Trends to Expect in 2021

Social Media Trends to Expect in 2021

This year, consumers and brands faced a global pandemic, uncertain financial times, and a number of major events that caused people to stop in their tracks at the news. As we move forward and push for a return to the normalcies of everyday life, brands will have to adjust their social media strategies to appeal to […]

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Different Types of Facebook Posts and How to Use Them

Different Types of Facebook Posts and How to Use Them

One of the first things many businesses do when building an online presence is create and organize their Facebook page, but once that’s done, many of them don’t utilize the different tools that Facebook provides them. There are a handful of different features that you can add to Facebook posts, and they each bring something […]

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Getting the Most Out of Your Social Media Advertising

Getting the Most Out of Your Social Media Advertising

If there’s one thing that business owners are wary of dipping their marketing budget into, it’s paid social ads. Many small businesses and practices don’t recognize the opportunities and benefits offered by paid social media, but the truth is that organic reach alone isn’t going to make a meaningful impact on your business. With the […]

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Why Your Content Should Always Be Optimized for Mobile

Why Your Content Should Always Be Optimized for Mobile

In the past few years, content has shifted from being mobile-friendly to mobile-first. This is due to a combination of things, but mainly it’s just caused by the popularity and expanding technology in mobile devices. For example, in the U.S. adults average over 3.5 hours a day on their mobile devices. That means if you […]

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5 Facebook Stats Business Owners and Marketers Need to Know

5 Facebook Stats Business Owners and Marketers Need to Know

There are countless channels and platforms that marketers and business owners can use to reach their audience, and more are popping up all the time. Facebook is by far the biggest of all the social networks, and it’s a constantly evolving platform based on algorithm changes, new tools, and shifting demographics. So, here are 5 […]

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