Website development and design is at the core of who we are at TEN31 Marketing. We realize that a website is the centerpiece of a successful digital marketing strategy. When a potential customer visits your website, they form an opinion about your business in 0.5 seconds. In other words, first impressions matter. You want your website to be appealing to the eye while also telling the story of your company. You want it to look professional and provide a pleasant user experience.
Going beyond just meeting web design best practices and design standards, our website consultants will work closely with our marketing team to ensure that your website is developed with Google-friendly content and has the perfect calls to action. Every website developed by us is guaranteed to be beautifully designed, mobile responsive, search marketing-friendly and user-friendly.
You take pride in your business, and you should take pride in your website too. Statistics show that over 38% of people will stop engaging with a website if it’s unattractive. That’s a lot of potential business you’re missing out on! Furthermore, 94% of people cite “poor design” as a reason they don’t trust certain websites.
To put it simply, web design is a big deal. Today more than ever, people are using their smart phones to look up your business online, and if your website isn’t attractive and easy to use, then there’s a good chance they’ll take their business elsewhere. TEN31 clients don’t have to worry about that though, because every website designed by us is done with these statistics in mind!
It’s no longer sufficient for your website to only look good on a desktop or laptop computer. In fact, over 60% of people now access the internet on mobile devices. Between your standard computers and all the different sized tablets and mobile devices, your website can’t afford to not be responsive.
Responsive design means that the user experience will remain the same no matter what device they access your website on. Whether it’s an iPad, iPhone, laptop, or Android, we’ll make sure that your website looks beautiful on all of them.
Many web designers can build a website that looks great and is pleasing to the eye, but they often neglect putting any thought into the digital marketing aspect of your website. That’s not the case with a TEN31 Marketing website.
Before the design phase even begins, we’ll collect an in-depth survey from you to make sure that we understand who your target market is, what action you want users to take, and more. We don’t just stop at good design, but we make sure that your website is set up in a way that will collect leads for your business.
As the late Steve Jobs famously said, “Design is not just what it looks like and feels like. Design is how it works.” We couldn’t agree more. Your customers don’t want to have to guess where things are on your website. They want to be able to easily navigate through your site and to understand what their next steps should be if they’re interested in doing business with you.
With this is mind, we design every website with a funnel approach. This means that once a user lands on your home page and begins scrolling, your website will funnel them towards the desired action that you would like them to take (e.g. fill out a contact form, request a quote, call your business, etc.).