1. Brand Strategy
We'll bring clarity to your vision, purpose, and positioning and align your business goals with your brand roadmap.
Most brands fail at marketing because they’re doing the wrong things. By starting with brand strategy, we identify what your brand actually needs to get where it wants, and then craft and execute the creative marketing plan to get you there. Here's our proven three-phased approach.
TEN31 designed and developed a custom e-commerce site, developed a new brand strategy and conducted market research to drive the ads for the ongoing marketing campaigns. TEN31 has also produced video ads and manages ongoing Google, social media, email, and SMS campaigns for the brand.
TEN31 coordinated and managed an influencer marketing campaign on Instagram and Twitter with an Indiana University men’s basketball player. We needed to gain awareness fast, so partnering with an influencer who had a huge following was ideal. TEN31 also created a promotional video for the new location.
"After working with TEN31, I definitely have a much clearer view of what I'm trying to do with my brand and who I'm trying to reach. They helped me understand who exactly my target audience is, how I should be communicating with them, and where I can reach them. TEN31 also did an extensive competitor analysis which helped us position my business in a unique way.
I think that any business would greatly benefit from working with TEN31 because they give you such a clear vision of what your brand is and how to grow it. Their brand strategy sessions were fun, helpful, and overall it was just a really good experience."
CEO, The Frock Bridal